Fractional Organic Growth Leadership

Senior SEO & AI Search leadership embedded into your marketing and product teams.

Embed senior search leadership into your team within 24 hours, without hiring a permanent Head of SEO or changing your agency.

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Bohdan Lytvyn
July 25, 2026

Table of Contents

RELATED SERVICES:

B2B SEO Consultant

KEY TERMS:

Fractional SEO/GEO leadership, Fractional Search Growth, SEO/GEO on demand.

From a first contact to delivery

The challenge

Once mandated by management, Organic Search (SEO) and AI Search enhancement projects usually run on compressed timelines. Internal marketing teams often do not have experienced SEO leadership from day one, onboarding an interim employee or an agency costs time the project doesn’t have, and compromising on quality is not an option.

How do I execute?

I embed directly into your team's workflow as a fractional search growth partner, adapting to your business goals and communication rhythm from day one. My fractional Search Growth support focuses on the organic search and AI agents traffic. I become responsible for:

Organic Growth strategy
Cross-functional coordination
Agency management
SEO roadmap
Technical prioritisation
AI Search strategy
Executive reporting

I deliver a coherent organic acquisition strategy and implement it on a daily basis and maintain continuous alignment with the project lead to ensure every output reflects your organization’s business goals. Every recommendation is prioritised according to its expected contribution to revenue rather than SEO activity for its own sake.

Results

Marketing and product teams receive a fully integrated, senior search leadership that aligns directly with their business objective of increasing revenue from search-driven marketing channels (organic search and AI assistants traffic), without any visible seam between internal and external work. Work engagement runs faster and team capacity constraints as regards the organic search / GEO expertise are resolved without compromising output quality.

Rated 4.6/5 stars in over 60 reviews

Very interesting and eye-opening. Bohdan is great professional. You're lucky if he is available to work with you.

Jay Gopalakrishnan

founder and CEO at Knowi

Bohdan delivered impressively. Very, very clear and concise and extremely useful intervention. I definitely recommend!!!

Brian Gamido

Co-Founder at Yardbook

Bohdan was efficient, helpful, methodical and highly knowledgeable. I highly recommend him.

Rupert Bryant

CEO, Afristay

Bohdan went above and beyond our job assignment. I can definitely recommend.

Lior Benderski

VP of Product, Cincopa

At a glance

Fractional Organic Growth Leadership

Why fractional SEO/GEO service?

Senior SEO expertise available immediately, without talent search and onboarding costs.
Fully embedded, I work as a part of your team.
Cost effective: a total cost is lower than that of a permanent employee of a Middle level.

Benefits

Decision quality.
Execution speed.
Organizational alignment.

Scenarios when fractional SEO model works well

Company invests in paid acquisition channels, e.g. Adwords, while organic search is not yet a main revenue builder.
High competition on the market, especially when a company is a new product / offer on a competitive market.
You are a strong brand with a potential of optimization for AI traffic, a great starting position for traffic from ChatGPT, etc

From strategy to results

Step 1. Onboarding and scope alignment

I start working within 24 hours of engagement confirmation. In a structured kick-off call with the project lead, we align on the business context, target metrics, market scope and key questions driving the project. I receive access to the Google Search Console / Bing Webmasters, Google analytics, etc as well as other relevant tools. We agree on daily delivery rhythms and communication channels as well as a shared working structure that mirrors how the internal team operates, ensuring zero friction from day one.

Step 2. SEO Audit or Diagnostics

I start with a structured diagnostic of your current standing — a primary and secondary research to define and size the relevant market, total addressable / serviceable market, and your current performance and growth trajectory, all defined in terms of search queries, pages, clicks and impressions and attributable revenue. I identify the structural drivers and headwinds impacting your performance as well as market dynamics, validate assumptions and translate findings into outputs calibrated to your expected standard. All work is aligned daily with the project lead to ensure it supports the evolving thesis of Organic Growth transformation.

Step 3. Breaking down the findings into executable scopes of assignments

I create a roadmap of structured assignments by diagnostics’ findings: tech SEO (crawling and indexation) fixes, keywords / semantics clusterization and pages mapping, creating efficient blueprints of pages, updating scheme of internal links as well as creating new and updating the old content and making changes on pages, etc.

Depending on the problems or audit findings, assignments may involve:

Conversion optimization as related to user journeys from search and AI agents
Content consolidation, pages removing and/or trimming
Optimization for Generative Engines
External authority building (link building, digital PR as relevant to Organic Search (SEO) and AI Search)
International SEO
Schema and entities
Local SEO (or its elements)

Step 4. Daily execution and iteration

I maintain daily exchange with the project lead throughout the engagement, reviewing outputs, validating the work of other team members or freelancers as necessary, e.g. developers, and pressure-testing hypotheses against new information as it surfaces. I provide decision support and regular reporting that’s fully integrated into the client's presentation architecture. All work is delivered to the quality and timeline standard necessary.

Scope of proposition

Flexible hours contracts with no fixed minimum scope of work, no retainer

SEO/GEO strategy tailored to your specific case

A scope of work per each month is discussed with the client

Clear and transparent work reporting

Weekly / Bi-weekly live meetings and unlimited async communication

All inclusive hourly rate

Fractional Organic Growth impact results

Operational within 24 hours, no delays

Full integration, no friction

Daily work delivery

Vendor management: onboarding of external (freelance) team members, task setting and seamless knowledge transfer

Reporting outputs match client standards

High decision quality, no compromise on analytical depth

a group of orange boxes sitting next to each other

Capabilities

SEO Keyword Research

Keyword research to reduce acquisition risk, identify real client motivations, and design organic funnels based on how customers actually search.

SEO Due Diligence

Independent SEO due diligence for investors, acquirers, search funds and founders evaluating businesses dependent on organic search traffic.

Technical SEO

Solving complex technical SEO issues that block organic growth. I bring deep expertise to make your site technically excellent and ready to scale.

SEO Competitor research

I analyze how competitors design their content and SEO systems to satisfy the same client demand, identifying value creation patterns and structural waste.